[1]卜俊,孙培贤,周涛.基于浦南古傩艺术元素的文创产品设计[J].福建工程学院学报,2023,21(05):441-446.[doi:10.3969/j.issn.1672-4348.2023.05.006]
 BU Jun,SUN Peixian,ZHOU Tao.Cultural and creative product design based on artistic elements of Punan ancient ghostexorcizing dance[J].Journal of FuJian University of Technology,2023,21(05):441-446.[doi:10.3969/j.issn.1672-4348.2023.05.006]
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基于浦南古傩艺术元素的文创产品设计()
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《福建工程学院学报》[ISSN:2097-3853/CN:35-1351/Z]

卷:
第21卷
期数:
2023年05期
页码:
441-446
栏目:
出版日期:
2023-10-25

文章信息/Info

Title:
Cultural and creative product design based on artistic elements of Punan ancient ghostexorcizing dance
作者:
卜俊孙培贤周涛
厦门大学嘉庚学院
Author(s):
BU Jun SUN Peixian ZHOU Tao
School of Design & Innovation, Xia Men University Tan Kah Kee College
关键词:
浦南古傩艺术元素视觉转化创新设计文创产品
Keywords:
Punan ancient ghostexorcizing danceartistic elementsvisual transformationinnovative designcultural and creative products
分类号:
TB472
DOI:
10.3969/j.issn.1672-4348.2023.05.006
文献标志码:
A
摘要:
浦南古傩是闽南地区具有浓厚乡土风情的民俗舞蹈。以浦南古傩为研究对象,从艺术元素提取、设计策略与方法、目标用户研究等维度展开分析,提出基于浦南古傩艺术元素的文创产品设计流程与思路。对浦南古傩角色形象艺术特征进行分析,提炼关键设计元素进行视觉转化与设计推演,生成浦南古傩七品官、书童和武娃的设计衍生形象。经设计载体选择与特征匹配后,应用于文创产品创新设计,一方面可以提升产品的艺术审美和文化价值,增加用户使用体验;另一方面,也可以使浦南古傩文化在现代生活中活态化传承,彰显地域文化特色,增加民族文化自信。
Abstract:
Punan ancient ghostexorcizing dance is a folk dance with strong local customs in southern Fujian. Taking the dance as the research object, analysis was conducted about it from the aspects of artistic element extraction, design strategy and method, target user research, and then the design process and ideas of cultural and creative products were proposed based on the artistic elements of the dance. By analyzing the artistic features of the role images in the dance, the key design elements were extracted for visual transformation and derivative design, so as to generate the derivative image of county magistrate, young scholar and martial art boy with big head in the dance. Finally, through the design carrier selection and feature matching, these derived images were applied to the innovative design of cultural and creative products. On the one hand, it can enhance the artistic aesthetic and cultural value of the product, and improve user experience. On the other hand, it is helpful for the innovation and inheritance of the dance, and it can highlight regional cultural characteristics and increase national cultural confidence.

参考文献/References:

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更新日期/Last Update: 2023-10-25